H HiT Hospitality Integrated Technologies SA invites you to this year's Xenia Exhibition, which is held over three days November 24-25-26 at the largest exhibition center in Greece, Metropolitan Expo of Athens International Airport "El. Venizelos".
HALL 3 – STAND C38
There we will present to you all the latest developments in Hospitality Automation, at the historic premium exhibition that concerns exclusively hoteliers and professionals in the broader hotel industry.
Xenia Digi Hotel 2018:
6 targeted thematic modules for all hoteliers
Six thematic sections, two each day, will cover the digital map of hotels, with topics that will concern both large hotel units and small accommodations. Among other things, the modern Digital Presence, as it is defined today worldwide, will be analyzed, how it can be improved, with which digital tools and applications.
Read here the program of events related to the Digi Hotel 2018.
- Hotel's Digital World:
In this important section, all the basic tools for the hotel's digital presence will be analyzed in depth, from the ways a hotelier can optimize their business website to attract more bookings, to the reasons why a blog can be the best sales tool. At the same time, the benefits of Google My Business and analytics for the hotelier will be presented. - Hotel Digital Marketing & Advertising:
Digital marketing, promotion, advertising and promotion will be one of the main areas, following the changes brought about by new legislation on personal data. - Digital Sales, Direct Bookings & Distribution:
The digital sales and reservations sector will also occupy a large section, with the largest online booking companies presenting their strategies in the Greek market, while experts will reveal the secrets of direct bookings. Distribution channels and their management, room pricing, direct booking engines, etc. will be presented by specialized speakers, who will also answer all questions from the audience. - Innovation Technologies:
Innovative start-ups will be presented whose main focus is to offer an additional "weapon" to the hotelier as well as a functional and practical service to the visitor. - Quality content for hotels:
Content, text, photography, video, and the possibilities that Virtual Reality now offers will be analyzed in an autonomous section, with the most experts in the field presenting good practices and solutions. - Social Media in hotels:
All the latest developments in Social Media and the changes taking place in their professional use will be analyzed with specific examples and instructions.
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